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Question answered in Quora - After raising more than $200k, we have realised as a team that our idea


Look for a Pivot opportunity,

  1. Go back and talk to all the end users you showed your product or demoed your product - ask them what are the other problems they have in the same area where your product was providing a solution - Along with the talk, you can also follow the end user for a few days (or a week) starting from the time he enters the office/work and he leaves his office/work - the idea is to question every single thing he is doing in a sensible way (many would say that is how they have done that stuff right from the beginning, they don't know the reason for it)

  2. Then identify the top 3 problems that your team can work on

  3. Then build solutions one by one to the top 3 problems

  4. Go back to the users again, demo your solution, ask for the problems again and repeat the exercise

  5. The hope is the you can identify 3 to 4 solid problems you can address

  6. Then build a solid solution addressing those 3 to 4 problems

  7. Then go back to the market, prove how well you are solving the problem & the other cool things associated with your solution.


ABOUT THE AUTHOR 

Puga Sankara is the co-founder of Smart Gladiator LLC. Smart Gladiator designs, builds, and delivers market-leading mobile technology consisting of Smart Gladiator Wearable Scanguns, Tablets, Mobile Tech & Apps for retailers, distributors, and 3PL service providers. So far, Smart Gladiator Wearables have been used to ship, receive, and scan more than 100 million boxes. Users love them for the lightweight, easy-to-use soft overlay keyboard, texting&video chatting ability, data collection ability etc. Puga is a supply chain technology professional with more than 17 years of experience in deploying capabilities in the logistics and supply chain domain. His prior roles involved managing complicated mission-critical programs driving revenue numbers, rolling out a multitude of capabilities involving more than a dozen systems, and managing a team of 30 to 50 personnel across multiple disciplines and departments in large corporations such as Hewlett Packard. He has deployed WMS for more than 30 distribution centers in his role as a senior manager with Manhattan Associates. He has also performed process analysis walk-throughs for more than 50 distribution centers for WMS process design and performance analysis review, optimizing processes for better productivity and visibility through the supply chain. Size of these DCs varied from 150,000 to 1.2 million SQFT. Puga Sankara has an MBA from Georgia Tech. He can be reached at puga@smartgladiator.com or visit the company at www.smartgladiator.com. Also follow him at www.pugasankara.com

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